Breton issued the warning in a video-conference name with Pichai late on Thursday, based on a press release from the European Commision.
The feedback got here after a Google inside doc outlined a 60-day technique to counter the European Union‘s push for powerful new tech guidelines by getting U.S. allies to push again in opposition to Breton.
The decision was initiated by Google earlier than the doc was leaked.
Breton will announce new draft guidelines referred to as the Digital Companies Act and the Digital Markets Act along with European Competitors Commissioner Margrethe Vestager on Dec. 2.
The foundations will set out a listing of do’s and don’ts for gatekeepers – on-line corporations with market energy – forcing them to share information with rivals and regulators and to not promote their companies and merchandise unfairly.
“The Web can not stay a ‘Wild West’: we’d like clear and clear guidelines, a predictable setting and balanced rights and obligations,” Breton advised Pichai.
“Every thing that’s allowed offline ought to be authorised on-line; and all the pieces that’s forbidden offline ought to be banned on-line,” he stated.
Breton advised Pichai that he would improve the EU’s energy to curb unfair behaviour by gatekeeping platforms, in order that the Web does’t simply profit a handful of corporations but in addition Europe’s small- and medium-sized enterprises and entrepreneurs.
“Europe’s place is evident: everyone seems to be welcome on our continent – so long as they respect our guidelines,” he advised Pichai.