Two Apple builders have been given the inexperienced gentle to advertise mask-wearing with their stickerpack apps for iOS, after beforehand receiving rejections from Apple that advised they have been making “inappropriate references to the COVID-19 pandemic.”
Right here’s how this story started:
Had related rejection. Our stickers mentioned ”put on a masks”, “wash your palms”. Obtained authorized after we eliminated the textual content however kep the sticker. pic.twitter.com/cFZABwwY8A
— Mark Johnson (@markjnet) November 8, 2020
How may a pleasant sticker carrying a masks be an inappropriate reference to COVID-19, significantly when Apple has its very own mask-wearing emoji? That was the query on my thoughts, so I reached out to Apple yesterday.
This morning, Apple replied that not solely does the corporate not have any guidelines about mask-wearing stickers, however that each of those examples are completely OK — and each builders have since confirmed that Apple has authorized their apps.
Apple referred to as to make clear. Mentioned there isn’t a drawback, content material is authorized. Mentioned depiction of masks and hand washing in our app Emoji Me Animated Faces is ok. The coverage is meant for apps which might be marketed as COVID apps.
— Mark Johnson (@markjnet) November 10, 2020
It’s not fairly clear why they have been rejected to start with, however Apple says it’s been cautious solely to let medical establishments and official well being companies point out “COVID-19” of their app names or metadata (which opportunists would possibly attempt to get their apps to seem greater in search). Both Apple and Google have insurance policies designed to verify COVID-19 searches level to apps which may truly allow you to shield your self.